Use of Cookies

The purpose of this Cookie Policy is to describe how this website uses cookies and other tracking technologies, in accordance with applicable laws, including Regulation (EU) 2016/679 (GDPR) and the ePrivacy Directive.

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WHAT ARE COOKIES?
Cookies are small text files that websites visited by users send to their devices, where they are stored and then retransmitted to those same websites on subsequent visits. Cookies allow us to collect information about the user’s browsing activity and improve the user experience on the site.

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TYPES OF COOKIES USED

The website uses several types of cookies, each with specific purposes.

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TECHNICAL COOKIES
These cookies are essential for the proper functioning of the website and allow users to navigate and use its features. Without these cookies, some services may not be available or may not function properly.

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ANALYTICAL COOKIES
The website uses analytics tools, such as Google Analytics, to collect aggregated and anonymous information on the number of users and how they visit the site. This data is used to improve the website’s performance and optimize the services offered.

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MARKETING AND PROFILING COOKIES
With the user’s consent, the site uses marketing cookies to track browsing activity and deliver personalized content and advertisements.

The tools used include:

• Meta Pixel (Facebook and Instagram Ads)

• Google Ads

• TikTok Ads

These tools may collect information about the user’s preferences and interactions with the website, including to display relevant ads on other platforms.

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THIRD-PARTY COOKIES
Some cookies are set by third-party services that may collect data related to the user’s browsing activity. This data is managed directly by the service providers themselves in accordance with their respective privacy policies.

Among the main third parties used:

• Wix (website hosting and infrastructure)

• Google (Analytics and Ads)

• Meta Platforms (Facebook and Instagram)

• TikTok

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CONSENT MANAGEMENT
Upon first accessing the site, users can choose to accept or reject the use of non-essential cookies via the dedicated consent management banner.

Users may modify or revoke their consent at any time through their browser settings or using the tools provided by the site.

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DISABLING COOKIES
You can manage or disable cookies directly from your browser settings. However, disabling technical cookies may compromise the proper functioning of the website.

Below are some useful links for managing cookies in the major browsers:

• Google Chrome

• Mozilla Firefox

• Apple Safari

• Microsoft Edge

For detailed information, we recommend consulting the official documentation for each browser.

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DATA RETENTION
Data collected through cookies is retained for as long as necessary to achieve the purposes for which it was collected, in accordance with the principles of proportionality and data minimization.

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REFERENCE TO THE PRIVACY POLICY
For further information on the processing of personal data, please refer to the website’s Privacy Policy.

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CHANGES TO THIS COOKIE POLICY
This Cookie Policy may be subject to change over time. We therefore encourage you to review it periodically to stay informed.